Your CRM is Holding Your Data Hostage. It’s Time for a Jailbreak.



This content originally appeared on DEV Community and was authored by Nuri Ensing

Your CRM is Holding Your Data Hostage. It’s Time for a Jailbreak.

It was supposed to be your single source of truth. A digital home for every customer interaction, insight, and opportunity. When you first signed up for your CRM, you bought into a promise: a streamlined business, happier customers, and explosive growth.

But for many businesses, that promise has curdled.

Your CRM has become less of a home and more of a gilded cage. The monthly bill mysteriously creeps up. The features you need are locked behind a more expensive tier. And the most valuable asset you have — your customer data — doesn’t feel like it truly belongs to you. It’s trapped in a walled garden, and the landlord keeps raising the rent.

This isn’t a partnership. It’s a trap. Most modern CRMs are designed to keep your data siloed, not to serve you better, but to make the thought of leaving a logistical nightmare.

It’s time to challenge that model.

A New Philosophy: Powerful, Open, and Truly Yours

What if your CRM wasn’t a recurring bill you had to fight, but a permanent asset you controlled? Imagine a platform built on a different philosophy.

This is Twenty, a robust, modern CRM that rewrites the rules. It’s built on four key principles:

Image description

  • 👑 True Ownership: You can self-host it on your own servers, giving you complete control and sovereignty over your data. It’s yours. Really.
  • 💸 Transparent Costs: The open-source software license is free. Your only costs are for the server you run it on and any maintenance. This means no arbitrary price hikes or paying extra just to export your own information via an API.
  • 🔗 Limitless Integration: A system should connect seamlessly with your existing tools and workflows, not force you into its closed ecosystem. Because it’s open-source, Twenty can be integrated with anything.
  • ❤ Community Power: It’s backed by a growing open-source community dedicated to building a better, more transparent future for business software.

Your New Superpowers: What You Can Actually Do

Okay, so you own the platform. But is it powerful? Absolutely. Twenty is designed for modern business needs, allowing you to:

  • 🎨 Personalize Layouts: Create the exact views you need with advanced filters, sorting, grouping, and dynamic kanban and table views.

Image description

  • 🔧 Customize Your World: Don’t let your CRM dictate your process. Customize objects and fields to perfectly match how your business operates.

  • 🔐 Manage Permissions with Ease: Create and manage custom roles to control precisely who can see and do what across the platform.

  • 🤖 Automate Your Workflows: Put repetitive tasks on autopilot with powerful triggers and actions, freeing up your team to focus on what matters.

  • ✉ Connect Everything: Seamlessly manage emails, calendar events, files, notes, and more — all linked to your customer records.

The Easy Button: Get Started Without the Headache

The idea of “self-hosting” might sound technical, but it doesn’t have to be a barrier. You don’t need to be a developer to unlock this freedom.

An expert team at Teknuro can do it all for you. Teknuro specializes in seamless integrations. They can install your Twenty CRM, migrate your data from your old system, and connect it to other essential tools like your ERP, ensuring a smooth transition.

Your Data, Your Rules. Period.

Stop renting your customer relationships. It’s time to own them. An open-source CRM ecosystem gives you the freedom to build processes that fit your business — not the other way around.


This content originally appeared on DEV Community and was authored by Nuri Ensing